Course OverviewSyllabus
Course Overview
Mindrisers Institute of Technology presents the Multimedia Marketing Pro Training in Nepal — a dynamic 4-month combo course that integrates Digital Marketing, Graphic Design, and Video Editing into one powerful learning experience. Designed to equip you with the most in-demand skills of the digital age, this program focuses on practical training, real-world projects, and portfolio development to help you kickstart or accelerate your career.
Objective of Combo Course
The objective of this combo course is to create well-rounded multimedia marketing professionals by offering hands-on training in digital marketing strategies, design tools, and video content creation. You will gain core skills in SEO, social media marketing, ad design, branding, and storytelling through video — all essential in today’s fast-paced online world.
Scope of This Combo Course Training in Nepal
With the rapid growth of digital platforms and content consumption in Nepal, the demand for skilled multimedia professionals is higher than ever. This course opens doors to multiple career paths such as Digital Marketer, Content Creator, Graphic Designer, Social Media Manager, and Video Editor. Whether you want to freelance, work for top companies, or launch your own brand — the opportunities are endless in Nepal's growing digital ecosystem.
Who Can Join This Combo Course?
This course is ideal for:
- Students seeking a creative career
- Professionals looking to upskill or switch fields
- Entrepreneurs and business owners wanting to handle their own marketing
- Freelancers aiming to expand their service offerings
No prior experience is required — just a passion to learn and grow in the digital world!
Why Mindrisers for This Training in Nepal?
Mindrisers Institute of Technology is one of Nepal’s leading IT training centers, trusted for delivering quality education with a practical edge. With expert mentors, a learner-friendly environment, and real-world project exposure, we ensure you're industry-ready from day one. Our Multimedia Marketing Pro course is tailored to the Nepalese market, giving you relevant knowledge and local job advantages.
Syllabus Highlights
This 4-month Multimedia Marketing Pro Course by Mindrisers combines Digital Marketing, Graphic Design, and Video Editing into one industry-ready program. In Digital Marketing, students learn SEO, content creation, social media strategy, email marketing, Google Ads, Meta Ads Manager, and analytics tools like Google Analytics. The Graphic Design module covers design principles, branding, Adobe Photoshop, Illustrator, and Canva, with hands-on projects like logos, banners, and UI elements.
The Video Editing section includes Adobe Premiere Pro, CapCut, and motion graphics, focusing on storytelling, transitions, sound, and viral video creation. The course wraps up with capstone projects, a portfolio website, resume and LinkedIn optimization, and freelance platform training. AI tools such as ChatGPT, Adobe Firefly, Runway ML, and Mailchimp are integrated throughout to help learners stay ahead in the digital landscape.
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Digital Marketing Essential
Marketing Fundamentals
- What is digital marketing?
- Traditional vs. digital
- Digital channels overview
- Customer journey & funnels
SEO & Content Marketing
- On-page SEO, keyword research (Ubersuggest, Google Trends)
- Blog content strategy & structure
- Writing SEO-friendly content
- Tools: WordPress (demo), Google Search Console
Social Media & Email Marketing
- Strategy per platform (FB, IG, LinkedIn)
- Post types, captions, reels, engagement
- Content calendar planning
- Email marketing (Mailchimp, automation, GDPR basics)
Paid Ads & Analytics
- Meta Ads Manager (FB/IG ad setup basics)
- Google Ads intro
- Targeting, A/B testing, budget management
- Google Analytics overview & performance tracking
Graphic Design Foundations
Introduction to Design
- Principles of design (alignment, contrast, hierarchy, space, etc.)
- Color theory & typography basics
- Understanding branding & visual identity
- Tools overview: Canva, Adobe Photoshop, Illustrator
Adobe Photoshop
- Photo editing & retouching
- Social media post design
- Banner and thumbnail design
- Practice: Festival post, ad banner, mock social media posts
Adobe Illustrator
- Logo design
- Icon sets and vector graphics
- Typography-based graphics
- Practice: Create logo, brand kit, and business card
Design Portfolio & Practice
- Design for marketing: Instagram, Facebook, LinkedIn posts
- Branding portfolio creation
- Intro to UI design (basic Figma demo)
Video Editing Skills
Basics of Video & Editing
- Understanding video formats and resolutions
- Storyboarding, video structure, scripting
- Software intro: Adobe Premiere Pro, CapCut, VN
Editing in Premiere Pro
- Cutting, transitions, and layering
- Background music, sound effects, voice-over
- Basic color grading and audio balancing
Motion Graphics & Reels
- Basic animations using Premiere + Canva
- Creating viral short-form videos (Reels, Shorts, TikTok)
- Text animations, logo intros/outros
Final Video Projects
- Create a YouTube video or short commercial
- Editing an interview/testimonial video
- Exporting and optimizing for different platforms
AI Tools
- ChatGPT
- Copy.ai
- Surfer SEO
- Screaming Frog
- SEO Search Keyword Tool
- Mailchimp
- Smartwriter.ai
- Adobe Firefly
- Bing.ai
- ChatGPT
- Runway ML
- Adobe Podcast (Enhance Speech)
- Pixabay
Capstone Projects + Portfolio Building
- Graphic Design: Build brand assets for a company (logo, post design, ad banner)
- Digital Marketing: Create a 1-month digital strategy for the brand (with content calendar + mock ad + email funnel)
- Video Editing: Create a promo video + one short-form video for the same brand
- Build a combined portfolio website (using Canva/Google Sites/Behance)
- Presentation skills & how to pitch to clients/freelancers
- Resume & LinkedIn optimization
- Mock interviews or freelance marketplace training (Upwork/Fiverr)
Success Stories
